Honest comparisonPricing checked
SofaBrain vs Reel-E (2026): Listing Video Plans Compared
Reel-E: Per-listing video plans with photo edits and a listing website
Verdict
The closest match on features: both include every format, branded and unbranded versions, photo edits and a listing page. The difference is the video itself: SofaBrain is a specialized listing-video tool, optimized end to end for real estate and made with state-of-the-art AI video models. SofaBrain bills credits, so one balance covers videos, staging, photo edits and listing copy in whatever mix the month needs. Reel-E fits agents who need 4K output or a fixed per-listing price.
- Free preview: the opening scene of your own listing
- Every format from 9:16 to 16:9, plus an unbranded MLS version
- A listing page with every video
- Studio is $59/mo, about 3 videos
Prices side by side
| Plan | SofaBrain | Reel-E |
|---|---|---|
| Free to start | SofaBrain3 free credits and a free opening scene of your own listing; no card | Reel-E7-day trial: up to 3 listings, card required, watermarked exports |
| Entry plan | SofaBrain$59/mo or $49.17/mo billed yearly (Studio, 100 credits ≈ 3 videos) | Reel-EEssential: $59/mo, or $44/mo billed annually (3 listings) |
| Mid plan | SofaBrain$129/mo or $107.50/mo billed yearly (Pro, 250 credits ≈ 8 videos) | Reel-EGrowth: $129/mo, or $97/mo billed annually (10 listings) |
| High volume | SofaBrain$299/mo or $249.17/mo billed yearly (Business, 600 credits ≈ 20 videos) | Reel-EPro: $599/mo, or $449/mo billed annually (50 listings, 4K); Enterprise is custom |
| What one unit buys | SofaBrainA video is 30 credits; a photo edit is 1 | Reel-EOne listing: every video format, branded and unbranded, plus the listing website |
Reel-E pricing checked at www.reel-e.ai on . SofaBrain prices are the current plans.
Features side by side
| Feature | SofaBrain | Reel-E | Verdict |
|---|---|---|---|
| FormatsSofaBrain wins | SofaBrain9:16, 4:5, 1:1 and 16:9 | Reel-E16:9, 9:16 and 1:1 | SofaBrain wins |
| Branded and unbranded versionsTie | SofaBrainBranded cuts plus the unbranded MLS version | Reel-EBranded and unbranded for every format | Tie |
| Listing page | SofaBrainListing page included | Reel-EListing website with lead form, view analytics and an MLS-safe link | |
| How scenes move | SofaBrainUp to 6 AI-generated scenes per video, made with state-of-the-art video models and optimized for real estate | Reel-E6, 10 or 12 AI cinematic motions per listing by plan | |
| Photo edits and staging | SofaBrain1 credit each, from the shared balance | Reel-E10 per listing on Essential, 20 on Growth and Pro | |
| Voice | SofaBrainAI narration included | Reel-EAI voice, or record or upload your own | |
| Output resolution | SofaBrain1080p | Reel-E1080p; 4K on Pro | |
| Edits after the first cut | SofaBrain2 free creative scene redos per video | Reel-EEdit and re-render in its studio without using the listing allowance | |
| Start from a listingSofaBrain wins | SofaBrainPaste a listing link or add photos | Reel-EDownload the listing photos, then upload them | SofaBrain wins |
| Unused allowance | SofaBrainRolls over, up to one month’s allowance | Reel-EBanks up to 9, 30 or 150 listings by plan | |
| Trying it first | SofaBrainFree opening scene of your listing, no card | Reel-E7-day trial with a card; watermarked exports |
When to choose which
Choose SofaBrain when
Your month mixes videos and photo work
Credits go to a 30-credit video or 1-credit staging and photo edits, in any mix.
You start from a listing link
Paste the listing link to bring in its photos and facts. Reel-E asks you to download the photos and upload them.
You post 4:5 feed videos and listing-moment updates
4:5 is included, and open-house, price-update and just-sold versions are 4 credits each.
Choose Reel-E when
About 10 listing videos a month
Growth covers 10 listings for $129 (or $97 billed annually); SofaBrain Pro at $129 covers about 8 videos.
You need 4K output
Reel-E Pro exports in 4K; SofaBrain exports 1080p.
You want a listing website with analytics
Reel-E’s listing website tracks views, plays and inquiries and can use its own domain.
You like to fine-tune every cut
Edits and re-renders in its studio do not use the listing allowance.
Start a listing video
Sign up and see the opening scene of your own listing free. Full videos come with a plan from $59 a month.
FAQ
How much does Reel-E cost?
On 7 Oct 2026 its pricing page listed Essential at $59 a month ($44 billed annually) for 3 listings, Growth at $129 ($97) for 10, Pro at $599 ($449) for 50 with 4K, and custom Enterprise pricing.
Does Reel-E have a free trial?
Yes, 7 days with up to 3 listings. Its docs and terms say a card is required and trial videos are watermarked.
How does a Reel-E listing compare with a SofaBrain video?
A Reel-E listing is one property with every format, branded and unbranded, and a listing website. A listing video is 30 credits with up to 6 AI-generated scenes and includes narration, captions, music, your brand kit, every export format, the unbranded MLS version, thumbnails and the listing page. Open-house, price-update and just-sold versions of it are 4 credits each, or 7 with new narration.
Can I try SofaBrain listing videos for free?
Not a full video. A new account gets 3 free credits for photo edits and, once its email is verified, a free opening scene: one AI-generated clip from the first photo of its own listing. Full videos come with a plan; on Studio a video is 30 of the 100 monthly credits.
How each one works
SofaBrain is a specialized listing-video tool: its videos are optimized end to end for real estate and made with state-of-the-art AI video models.
Reel-E charges per listing. Essential is $59 a month (or $44 a month billed annually) for 3 listings, Growth $129 ($97) for 10 and Pro $599 ($449) for 50, with custom Enterprise pricing. Each listing includes 16:9, 9:16 and 1:1 videos, branded and unbranded, a listing website, photo edits or staging (10 or 20 per listing) and a set number of AI cinematic motions. Unused listings roll over, and Pro adds 4K output. The free trial lasts 7 days, needs a card and exports watermarked videos.
SofaBrain charges per video and per edit from one credit balance: Studio is $59 a month for 100 credits, Pro $129 for 250 and Business $299 for 600. A listing video is 30 credits with up to 6 AI-generated scenes and includes narration, captions, music, your brand kit, every export format, the unbranded MLS version, thumbnails and the listing page. Staging and photo edits are 1 credit each, and versions for an open house, price update or sale are 4 credits.
Speed
Reel-E says the first cut is ready in about two minutes. SofaBrain videos usually take longer because up to six scenes are AI-generated; an email arrives when the video is ready.
MLS compliance
Reel-E publishes an MLS-safe version of its listing website at a separate link and gives unbranded videos. Every SofaBrain video includes an unbranded MLS version too. Check your MLS’s rules on branding and AI-altered media either way.
Related reading
More comparisons
SofaBrain vs AutoReel
SofaBrain is a specialized listing-video tool: its videos are optimized end to end for real estate and made with state-of-the-art AI video models, while AutoReel turns each photo into a 3-second clip and adds 3–7 visual effects per video. SofaBrain also gives you every format, the unbranded MLS version, a listing page and month-to-month billing. AutoReel fits agents who only want the lowest price per video. Watch a finished sample and judge the quality yourself.
SofaBrain vs VideoTour.AI
SofaBrain is a specialized listing-video tool: every video is optimized for real estate and made with state-of-the-art AI video models, with up to 6 AI-generated scenes. VideoTour.AI’s default motion is free, and each video includes 6 low-, 3 standard- or 1 high-quality AI animation. SofaBrain also covers staging and photo edits on the same plan, and cuts open-house and just-sold versions from the same video. VideoTour.AI fits agents who want the lowest price per video or an AI avatar.
SofaBrain vs BoxBrownie
SofaBrain stages a room in under a minute for about $0.50–$0.59 a photo on a monthly plan, against US$24–$30 per image and up to 48 hours at BoxBrownie, and the same plan makes listing videos. BoxBrownie suits agents who want a human editor on every photo.
Reviewed by SofaBrain Editorial Team
Editorial Team · Last reviewed 2026-10-07
Sources
- Reel-E pricing (opens in a new tab)
- Reel-E docs (trial terms) (opens in a new tab)
- Reel-E listing photos to video (opens in a new tab)
- Reel-E voiceover and captions (opens in a new tab)
- SofaBrain pricing (opens in a new tab)
Pricing and feature claims checked .